The European Boutique Redefining HR Advisory Excellence

Sep 18, 2025
by Pierre COLLOWALD

Financial Times headline

“Robertson Associates Executive Search: The European boutique redefining HR advisory excellence.”

During our recent off‑site in Knokke—a blend of cycling, brainstorming, and fresh sea air—we tackled a forward‑looking exercise: drafting the headline we hope to see on the front page of the Financial Times in 2028. It wasn’t written (yet). 😉

The result? A bold vision for Robertson Associates that goes beyond growth for its own sake.

The coaching edge

We were fortunate to have Henry Dumortier from VISCONTI guiding us through the session. His insights helped sharpen our focus on three core pillars:

  1. Expertise – Deep, niche knowledge that sets us apart.
  2. Speed – Rapid, decisive delivery for client needs.
  3. Dedication – Unwavering commitment to outcomes.

The strategic questions we tackled

  • Who do we want to be? – Defines our identity and market positioning.
  • How do we want to be perceived? – Shapes brand reputation and client trust.
  • How do we want to work together? – Drives internal culture and collaboration.
  • How do we become even stronger for our clients? – Ensures continuous value creation.

The answers: Beyond growth

Our conclusions centered on quality over quantity. Rather than chasing expansion alone, we committed to:

  • Becoming the go‑to partner for C‑level recruitment, assessments, coaching, mentoring and interim solutions.
  • Delivering speedy, expert‑driven services that clients can rely on.
  • Building a reputation as the premier European HR advisory boutique—not just another player, but the one clients turn to first.

Personal takeaway

Returning home, I felt two things most strongly:

  1. Alignment – Our team shares a unified vision and purpose.
  2. Gratitude – For the partners, the collective ambition, and the road we’re paving together for the next three years.

Looking ahead to 2028

2028 may feel far away.

But if we stay true to our clients, our craft, and to each other—maybe that headline won’t just be an exercise.

It will be reality. 😊

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